It all began with a group chat between sisters Naila and Liya and their best friend Sofia when Naila bravely opened up about her journey with fertility struggles.

This raw honesty ignited a flame of empathy, fostering deeper connections and unwavering support—a sacred space that we believe everyone deserves access to, yet few have.

Sloone is more than a wellness brand; it's a celebration of authenticity, where no story is too raw to share. From fertility struggles to sexual wellness, mental health to body care, we embrace every aspect of the human experience without taboo and everyone is invited.

We recognize the stories that dwell beneath the surface—our most tender narratives, yearning for healing. But we understand that hope alone isn't enough; healing arises from opening up and allowing  your true self to be seen.

Where we celebrate the beauty of being real, the strength found in vulnerability, and the power of connection to inspire change.